McCanners of MPLS | Shane Robbins

Another series of McCanners of MPLS, where we feature the great people that help make up our agency.


How long have you been at McCann and what do you do here? October 15, 2017 was my 20 year McCann-iversary (see what I did there?). Holy smokes that’s a long time. I’ve held numerous account management roles focused on delivering cutting edge digital marketing solutions to my clients like Land O’ Lakes, Nestle Purina, Microsoft, H&R Block. I’m currently SVP, Group Account Director leading the agency’s relationship with General Mills, the most rewarding job I’ve had in my career.

Where are you most likely to splurge? The Apple store, sneakers and Manchester United. I’m an unabashed Apple fanboy and have an irrational need to have all of their latest and greatest stuff. I’ve found myself spending way too much on sneakers over the past year after discovering a few high-end sneaker shops on trips to NYC. And I spend way too much money on ManUtd kits and gear (#GGMU!).

If you could live at any point in history what point would that be and why? Right now is pretty darn OK, but I’m super curious about what everyday life was like during the 1800s. I’m too attached to the modern comforts of today to want to live at any other time, though.

What is a piece of information people would be surprised to hear about you? I was the lead keyboardist in a Duran Duran cover band in middle school. The other two members have gone on to release actual records as adults; I ended up in advertising. Guess which one of us didn’t really have any musical talent.

What is your greatest fear? I dread the thought of anything bad happening to my wife or 3 boys.

Pick two celebrities to be your parents. Robert De Niro and Helen Miren, cause they’re both badasses.

Favorite Instagram account you think everyone should follow: @nikel1fe. The 14yo son of one of my best friends started this sneaker account a few years ago, and it’s 🔥🔥🔥.

What’s your spirit animal? Um, I don’t know. I do know what is NOT my spirit animal – a cat. Cats are sneaky and evil.

If you could have drinks with 3 people dead or alive, who would it be? JFK, Michael Jordan, my dad.

Who are your heroes in real life? My wife since she’s amazing in every single way, and is in a dead heat with my mom as the best mother in the world.

Dream vacation? Taking in a match at Old Trafford. Taking a train across Europe. Hitting up Australia. Laying on a beach in the Cayman Islands. I have lots of dream vacations and too many young kids to be able to take them right now.